Patrick Tomsen is the Owner & President of Identity Group, LLC. He is responsible for developing and executing brand strategy as well as insuring client satisfaction. It’s that moment when a client realizes just how valuable their partnership with Identity Group has become that he enjoys most – he and his team work hard to become irreplaceable and not simply “vendors”. An industry professional for over 23 years, Patrick founded Identity Group, LLC in 2002 and has worked hard to ensure he’s created a firm which truly partners with its clients. He is quick to wear many hats and regularly leads by example, knowing at the end of the day his firm is judged by the success of their client projects. If you challenge him to any sports or movie trivia, you will win.  But ask him about mixed martial arts and you will wish you hadn’t – he can talk for days about it.  Outside of work, Patrick is an avid fly-fisherman and conservationist, serving as a board member to a Michigan preserve. He values most of all his wife and their three children.

Tammy Tomsen is the Director of Operations at Identity Group, LLC.  She works with the planning and monitoring of the day-to-day business and is driven to ensure our team helps our client projects succeed.  After spending over 25 years in Operations Management, Project Management and Analyst positions, Tammy has learned how to bring customer service and business processes together to ensure a seamless experience for our customers.  Tammy is always ready to jump in with both feet to add creative ideas and solutions to our projects.  When Tammy isn’t working, she enjoys spending time with her husband, three kids and two loveable dogs.  Occasionally she finds time to relax at their cottage with a good book.

Makenzie Dittoe is responsible for Digital Marketing & Lead Development. Some of her responsibilities include maintaining our website, professional platforms and digital content. Makenzie also works to provide client support, ideas and presentations as well as to develop leads for our sales team. Despite her short time with Identity Group, Makenzie has already become a valuable member of the team. She brings a new perspective and positive attitude to work every day. Her favorite part of this job is watching plans grow into reality, knowing she played a part in successful outcomes. Outside of work, Makenzie likes to try new restaurants and spend time with her friends & family at Red’s Games. She lives with her long-time boyfriend, Jake, and their dog, Ellie.